As the owner of a very successful online store, it is important that I have a shopping cart that is easy to use with features that help maximize sales and run the business efficiently.
I have been involved in online selling for many years now and until recently I ran my business in conjunction with software provided through another well known Australian shopping cart software company.
Earlier this year David introduced me to a new cart, this being his own branded
‘mshShoppingCart’ and I decided to give the cart he offered a go. I am glad I did and would now not look back.
The software that I was previously using did the job, but to put it simply was well and truly yesterday’s technology. Using it was time consuming in many ways and caused me a tremendous amount of stress due to the amount of work involved in admin and the effort that was needed to keep the website up to date.
Quite some time ago the developer made promises that they were working on a new updated version which was supposed to be fantastic and full of new features and improvements, promising that it was going to be available within weeks it turned out to be over a year. Once they finally made the release it was an absolute mess and on top was going to cost me a lot more each month to run.
So the time came and I said yes to try out David’s mshShoppingCart. I was very nervous at first as for years my website has been #1 on Google and other search engines for many major keywords. Our website has a huge amount of traffic coming through and quite a large turnover.
As the migration of our website to mshShoppingCart would mean a great deal of change I was very anxious about how things would turn out and if we would maintain or lose our top rankings on the search engines. Well a few months passed and we are still #1 for all of our major keywords. If you would like proof of this just go to www.google.com.au and type in these “MAJOR KEYWORDS” Fishing Tackle, Fishing Rods, Fishing Reels, Fishing Lures. These are only a few examples of the many major keywords we rank highly for and you should see that our website
www.fishingtackleshop.com.au is still on top after changing to
mshShoppingCart has so many features which since migrating has made my company so much more efficient! I get many orders daily. With the old cart we would need to manually type up invoices into our accounting software and it did not have the ability to copy and paste contents of the order, so we therefore had to go back and forth screens many times to enter the data that needed to be put into the invoice and it literally took hours each day to complete.
Now that my company is using mshShoppingCart it has cut the time spent doing admin tasks by around 80-90% as
mshShoppingCart has the ability to print invoices directly from the admin panel.
Now all that needs to be done for the way I run my particular company is enter the sale number – delivery method we used and sale total into our accounting software and print the
mshShoppingCart produced invoice to include for the customer.
With mshShoppingCart you can select real time credit card processing as one of the payment options which also saves a lot of time in administration.
One very important standout is that most of the real time gateways that
mshShoppingCart supports have the ability to incorporate 3D Secure (Verified by Visa / Mastercard SecureCode). If you are concerned about fraudulent orders I strongly recommend you to consider
mshShoppingCart for the ability to incorporate the 3D secure program into your website.
My company in the past has had a few charge backs where people used stolen credit cards to purchase goods from our store, so we lost the stock as well as all the funds from the sales. However, since I migrated to
mshShoppingCart and incorporated 3-D Secure into our website I feel more comfortable in knowing that we as a merchant now have an outstanding level of chargeback protection.
mshShoppingCart has increased our sales for many individual products as the program has the ability for you to add a YouTube clip directly into your product pages. Many of our suppliers have Teaser clips for their products that they have uploaded to YouTube. I have incorporated clips into our website with pleasing results.
Another feature that mshShoppingCart allows is the ability to easily add live chat script to the website through a third party service. I chose the program
‘Provide Support’ and we often get a few customers a day using this service which result in quite a few sales.
When a customer has asked for product assistance, given that we have been able to interact live with the customer they have then taken our advice and completed a sale there and then making this a very powerful and beneficial tool to have.
I love that mshShoppingCart has is the ability to automatically send the customer an email every time that the order status is updated. This has been greatly appreciated by our customer base. With our old cart this feature was not available and we would often get asked on a regular basis from our customers what their order status was.
What have our customers said?
I have received many emails from our customers congratulating us on the upgrade to our website and we have received much praise on how much better our website looks and how easy it is to use.
If you are serious about making money online and want shopping cart software that is easy to use and puts out a professional looking website coupled with helpful advice and assistance on a personal level with David then you definitely should consider
mshShoppingCart. Should you also be looking for a good quality hosting company for your website then
myshophosting is definitely the company to chose. I have been a customer of
myshophosting for quite a few years now and highly rate the quality of their servers, pricing and customer service.
Fishing Aqua Pet Pty Ltd
Trading as Ocean Storm Fishing Tackle.